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Your message
"Excited to announce we're raising prices by 20% starting next month! 🚀"
"A 20% price increase with a rocket emoji feels tone-deaf. What value are customers getting for this increase?"
"I trust this company, but I'd want to know why. Lead with the improvements, not the price hike."
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Test against skeptics, fans, professionals, and more. Each persona brings unique viewpoints.
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Identify potential issues before they become PR problems. Better safe than viral for the wrong reasons.